Building Customer Relationships: Building Rapport With Customers

As you may already know, customers prefer to do business with individuals and companies that they like, rather than ones who treat them with contempt and disdain. This microlearning offers several strategies for developing a solid rapport with your customers that will result in stronger relationships and better business. You’ll see how rapport develops over time, how questions play a key role in creating rapport, and how “building rapport” is distinct from “making a sale.” There’s also boats and golf and petty arguments and parenthood and…well, just watch it for yourself.

This microlearning is part of a series designed to provide all the skills necessary to transition your interactions with your customers from transactional to relational. Building Customer Relationships will help you create the kinds of bonds with your customers that will generate genuine goodwill, withstand unexpected problems, and result in more business. You’ll also get plenty of chances to laugh along the way, because market research has shown us that people like fun things more than boring ones, so these courses were created to educate and entertain!

   This course is in the Video On Demand format, to read about Video On Demand features click here.

All those in a customer-facing role

• Building Rapport With Customers

• Sales Fundamentals
• Award Winning Outbound Calling
• Know Your Business